Straighteners & Straightening Brushes

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  • $129.95

    Be flawless, be radiant, be beautiful. Now you can style smarter with this 2-in-1 styler. Achieve long-lasting salon smooth poker straight-in-one pass results or flawless waves & curls with ease & perfection.

  • $99.95

    Ultimate salon straight results in one pass that last; or create curls & waves that wow! Advanced ceramic heating & smart sensor controlled heat adjusts automatically to reduce dullness, hair damage & protect hair with frizz reducing ionic for enviable shine.

    Click here to read reviews on the Digital Sensor Dryer

  • $79.95

    Amazing hair starts with a smooth, sleek, frizz free finish. This professional straightener gives flawless results for healthy hair, gorgeous shine and will end your battle with frizz with it's super frizz defense technology. 

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  • $69.95

    Amazing hair starts with perfectly smooth frizz free locks. This straightening brush is not just super easy to use it will end the battle with frizz. Simply just brush & go!

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  • $54.95

    Want to save time when styling your hair? With the Wet and Dry Style Straightener you can skip the blow dry and start straightening on wet hair, no problem.

  • $49.95

    Designed for faster styling, travel and infused with Argan oil for extra soft, healthy hair with every pass, this gorgeous rose gold Straightener is the essential tool for your styling kit.

  • $49.95

    Let your hair shine with Keratin infused straight styles.Our Keratin Infused Technology will protect your hair plus give it gorgeous shine.

  • $39.95

    Beautifully smooth hair with natural volume. The paddle style Elegance Straightening Brush gives perfect smoothness & shine. Simply just brush & go!

  • $39.95

    Achieve silky, smooth, frizz-free tresses or curls, flicks and waves with the Salon Ceramic Straightener at home or abroad. Achieve great hair anywhere in the world.



Sleek, straight hair

Experience sleek, straight hair with our wide range of hair straighteners and straightening brushes. Tame the frizz and get super sleek, straight hair. From office desk to after work drinks or getting ready in the morning, our VS straightening tools will do the job right, each and every time.

Maximum performance for beautiful hair

Manage frizzy and unruly hair with our ionic conditioning straighteners. They contain ceramic tourmaline plates that smooth your hair and give you beautiful shiny locks.

Have no time in between the office desk and after work desk? Our straightening brushes can give you last minute shine, frizz-free straight hair in no time. Simply turn the tool on, run the brush through and you’ll find smooth straight hair. You can even get a travel size one for a use on-the-go.

Save time for more important things with a wet to dry straightener. Discover how you can take your damp hair to silky smooth hair in no time! Using unique technology, moisture escapes as steam and your hair becomes straight and smooth while it dries.

Our straighteners have the advanced features that protect your hair and straighten your locks all the while being very gentle. With long lasting results, you’ll never be disappointed with how beautiful your hair will look when using our hair tools.